Sales HBR Spark

Real Property Management corporate was looking for a way to hold franshices accountable for the number of new doors they gained each month. With over 300 franchises across North America, tracking and motivating growth was a challenge The project was already underway with another vendor but had stalled due to lack of progress and communication. They needed a fresh approach to get the dashboard built and deployed quickly.

We started with a lean discovery phase, interviewing leadership, and a quick mockup of the desired dashboard. With clear requirements, we moved into a rapid development cycle. Regular check-ins with stakeholders ensured alignment and allowed for quick feedback. We focused on key metrics that drove behavior rather than overwhelming users with data

The final deliverables included: • Month-to-Date and Year-to-Date new door tracking • Previous Month's Doo Count Winner • Total New Doors this Year • Doors Remaining to Reach Year End Goal • Franchise Ranking and Leaderboard